Managementul marketingului riscului în cadrul proiectelor
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IEFS
Abstract
Preparation and execution of investment projects objectives de, are subject tomany negative factors, which are more likely or less likely to happen this time. They are risk factors, disturbing and made planning to tackle, managers and marketers need to know, to take into account when it based its decision.
Description
Text: lb. rom. Abstrac: lb. engl. Referinţe bibliografice : p. 86 (5 titl.).
Citation
MATEI GHERMAN, Corina, MATEI, Vasile. Managementul marketingului riscului în cadrul proiectelor. In: Economic growth in conditions of globalization = Creşterea economică în condiţiile globalizării : international scientific and practical conference, VII-th edition, october 18-19, 2012, Chisinau. Chisinau: IEFS, 2012, vol. III, pp. 82-86. ISBN 978-9975-4381-1-7.