Transformări digitale și dezvoltarea comerțului electronic în Moldova

Abstract

The digital transformations of recent years have revolutionized the global economy, contributing to the emergence of a new economy - the digital economy. As a result, new directions for doing business have emerged, but existing directions have also changed dramatically. The emergence of global communication networks, and in particular the Internet, has led to a revolution in the organization and implementation of e-commerce activities. The development of e-commerce offers great opportunities for our country. The paper presents theoretical approaches to e-commerce. The article describes the advantages and disadvantages of the development of this important sector of the digital economy. The article notes the importance and challenges of e-commerce, the growing relevance of e-commerce and the level of development of e-commerce in the Moldovan economy. Digital transformation will enable the creation of a digital society in Moldova, where electronic services are accessible to all citizens. This means not only providing online services, but also ensuring a secure and inclusive digital environment where personal data is protected and cybersecurity is a priority.