Turcan, AureliaGujuman, Lucia2025-01-282024ȚURCAN, Aurelia, GUJUMAN, Lucia. Transformări digitale și dezvoltarea comerțului electronic în Moldova. In: Economic growth in the face of global challenges. Consolidation of national economies and reduction of social inequalities: Conference proceedings: International Scientific-Practical Conference, XVIIIth edition, October 10-11, 2024, Chisinau. Chisinau: [S. n.], INCE, ASEM, 2024, vol. III: Well-being, inclusion and the reduction of social inequalities, pp. 265-276. ISBN 978-9975-167-82-6. ISBN 978-9975-167-83-3 (PDF).978-9975-167-82-6978-9975-167-83-3 (PDF)https://doi.org/10.36004/nier.cecg.II.2024.18.26https://rses.ince.md/handle/123456789/2839Text: lb. rom. Abstrac: lb. engl. Referinţe bibliografice: pp. 275-276 (21 titl.). JEL Classification: H21, L 81, M10, M13, M15. UDC: 339.138:004.738.5(478).The digital transformations of recent years have revolutionized the global economy, contributing to the emergence of a new economy - the digital economy. As a result, new directions for doing business have emerged, but existing directions have also changed dramatically. The emergence of global communication networks, and in particular the Internet, has led to a revolution in the organization and implementation of e-commerce activities. The development of e-commerce offers great opportunities for our country. The paper presents theoretical approaches to e-commerce. The article describes the advantages and disadvantages of the development of this important sector of the digital economy. The article notes the importance and challenges of e-commerce, the growing relevance of e-commerce and the level of development of e-commerce in the Moldovan economy. Digital transformation will enable the creation of a digital society in Moldova, where electronic services are accessible to all citizens. This means not only providing online services, but also ensuring a secure and inclusive digital environment where personal data is protected and cybersecurity is a priority.otherdigital transformationsdigital economye-commerceRepublic of MoldovaArticle